A nice alternative to mind-mapping would be to carry around a little notebook and jot down ideas. Sometimes I will see something inspiring and take a picture of it with my iPhone and then I will write in my booklet “see picture,” that way if I forget what inspired me it will jumpstart my memory as to why I found that thing I took a picture of so compelling.
I also read a lot, and certain phrases or sentences I find inspiring so I will write them down and when i reference it my mind automatically pieces together this mental image of what I want to write about/create.
If I am creating something, which is usually the case, I go through a research phase. My posts usually exceed 45 minutes, because of the research portion of my project. I stress that understanding your client is an important factor, and sometimes you may want to create something but once you understand your client and your brand, you alter what you are creating OR you realize more importantly that what you are creating is not exactly right for the specific brand you are working on and may be better for another client.
I titled this post “hemp-book” & 2 hours later because the notebook I use is made of hemp (got it in California, but it is made by a company that sells them everywhere) and because the fact that I always take 45 minutes to about an hours to create my projects, sometimes even more. Dedicate yourself to the brand, not the assignment.
So I was telling my friend how we need to “mind map” and whatnot for this class and how we have all these forms of being creative. Jokingly he suggested I watch this video…
that was terrifying. It was pretty weird when it started out, but then it just took a turn for the worse. I hope that creativity does not lead me to a gut-wrenching terror with guts and meat all over the place. I hope that watching this video keeps you from sleeping, because it did that to me.
This week’s directive was Mind Mapping, and to be quite honest, it is not my favorite thing to do. I just don’t find that my ideas flow very easily, so I have other methods of getting all these thoughts out of my head. My most preferred method would be to doodle.
I love cartoons and so I like to take the time to just make all these characters who would smoke the Marlboro e-cigarette. In this case I made a cartoon of a man catching on fire after lighting his cigarette with a match.
I understand that nobody really uses matches anymore and even if they did they would not catch on fire like this guy.
The point is to exaggerate & remind you that this new e-cigarette will prevent you from catching on fire.
Something happened during the conversion process of my mini cartoon & resulted in a grainy upload. After several tries I decided that this will suffice for now. Hopefully I will get it all figured out and be able to upload a better quality version.
If not, feel free to watch it from my VINE account.